My favourite project highlight

The launch of B. It was one of my proudest moments in my career. It meant so much to the amazing team at CYBG.

My colleagues describe me as




My top innovation

B (of course) but apart from that I love Lark. It’s not perfect but that’s the point because they got it to market quickly… and the whole premise of having a conversation around your well-being with simple yes and no answers is brilliantly simple.

What's next for me...

Making MG Edinburgh as the leading proposition design consultancy in Scotland, helping our clients designing and launching new innovations from Scotland with local talent.