BREAKFAST EVENT: GO LIVE. How to launch a venture

Launching a venture may not put lives in danger, but innovation teams may feel like this at times....

 

"When you're getting ready to launch into space, you're sitting on a big explosion waiting to happen.” Sally Ride, American Astronaut

It's exciting. The days, hours and minutes leading up to launch speed by…and there’s always the underlying possibility of things not quite going according to plan.

So how do you go live and avoid venture death?

Join us at this informal breakfast event at the Market Gravity 'Arches' and you’ll have the opportunity to discuss the challenges you’re facing, and gain valuable insight on how to navigate them. You’ll hear from our community experts including Neil Hinwood, new ventures lead from Unite Students, Sam Flynn, senior business transformation and strategy business manager from HSBC and Alan Ferguson, product operations and technology director for the AA. Neil and his team have recently launched ‘Conker’ and navigated the challenges of working as an entrepreneur from within a big business. Sam and team created open banking app 'artha' in collaboration with fintech startup Bud. And Alan and his team created Car Genie, a connected car solution - one of the first consumer led offerings in the telematics space.


The Market Gravity team will share their experience and knowledge on how to get your ventures live having worked across various sectors and with big business like HSBC, Automobile Association, Boots, Visa and British Gas.

Are you ready to go live and join us?!

If you're working within an innovation team, leading or sponsoring one for a big business - this event is for you.

It's really important we maintain the integrity of our corporate entrepreneur community so this event is for industry personnel and not for consultants or consulting firms.

 

RESISTER HERE!

 


AGENDA

08:00 Arrivals and coffee warm ups!

08:30 Intros | How to spot the six causes of venture death

08:45 Go Live discussion | Experimenting, the methodology | Measuring success & reporting | Successful venture leadership | Building the right team

09:30 Award winning launches

09:35 Networking

10:00 See you soon

The team look forward to welcoming you!!


Celebrating the best in corporate innovation at the CEA 2017

Clydesdale and Yorkshire Bank, The AA, British Gas, ŠKODA, Ageas and rradar scoop CEA awards in what has been another incredible year of corporate innovation!

Market Gravity has announced the winners of the eighth annual CEA (Corporate Entrepreneur Awards) - the only event celebrating corporate innovation and corporate entrepreneurs, the individuals and teams behind the ideas remarking that “Science fiction is becoming science fact. It is the large, established businesses that are leading the way”.

The proposition design consultancy opened the nominations and voting out to the corporate entrepreneur community with shortlisted entries from big businesses in sectors such as retail, fintech, healthcare, telecoms, media, non-profit, banking, automotive, utilities, legal and wider technology which were then judged by an independent judging panel. Innovations needed to meet criteria such as differentiation, customer focus and demonstrable impact – both in the market and within the organisation.

Clydesdale and Yorkshire Bank scooped the top award for Best New Proposition for Studio B. Studio B brings together an in-branch open innovation lab (the first bank in the world to do so), a digitally led branch, and events space to create an exciting, engaging environment. It’s doubled B’s brand awareness in London, attracted the attention of global businesses and visitors and has been shortlisted for design awards. Clydesdale and Yorkshire Bank also scooped the Innovators' Choice award for Studio B which was voted for by guests on the night.

Clydesdale & Yorkshire Bank - 1st Place winners of the CEA 2017 Best New Proposition & Innovators' Choice awards for Studio B

Second place was awarded to The AA for Car Genie which was launched exclusively to AA members this year. From helping to prevent breakdowns to tracking the location of a customer’s car, this engaging multipurpose connected car solution is helping to engage customers and staff alike. And it can be set up by the customer in their specific vehicle, in under one minute.

The AA team - CEA 2017 2nd place winners of the Best New Proposition for Car Genie

Third place was awarded to the Local Heroes team from British Gas. Local Heroes offers jobs completed in the home; booked within 30 seconds online and backed by a 12 month British Gas guarantee. Since launch it has consistently achieved a Net Promoter Score in the 80s and bought 30,000 new-to-brand customers into the British Gas eco-system.

British Gas Local Heroes - 3rd place CEA 2017 winners for Best New Proposition for Local Heroes

Three brands also achieved a huge number of peer votes and a strong response from the judging panel and were Highly Commended. These were:

ŠKODA for ŠKODA Live Tour which connects customers through live video streaming to a Live Tour showroom, where a Product Host uses a mixture of cameras to showcase ŠKODA cars in HD detail is on-hand to answer questions.

ŠKODA - Highly Commended at the CEA 2017 for ŠKODA Live Tour

Ageas for Elastic – a more flexible home insurance that fits with people’s lives. Just like the Netflix of home insurance, it just keeps rolling on a monthly basis. You don’t get tied into an annual contract and can choose monthly price plans.

Ageas - Highly Commended at the CEA 2017 for Elastic

rradar for rradargrace and rradarstation - a virtual assistant, powered by AI and machine learning, that provides simple answers to complex legal and HR questions. 60,000 businesses can now access rradar’s 24/7 and unlimited risk management advice and business protection for Legal, HR, Claims and Regulatory Investigations.

rradar - Highly Commended at the CEA 2017 for rradarstation and rradargrace

It’s been an incredible year of innovation.

In the past 12 months both Amazon and Google helped us talk to our homes. Dyson and Volvo announced their commitment to electric cars. And marking the tenth anniversary of the original, Apple released the iPhone Ten.

Peter Sayburn, CEO and founding partner for Market Gravity, says: “Bigger and better than ever, the CEAs have steadily become THE event for big company innovation. Everyone that enters the awards and guests that join us at the CEA party truly represent the pinnacle of corporate entrepreneurship”.

“We started this event eight years ago with a clear purpose. That purpose still makes sense today. We believe in the positive power of entrepreneurship. And we believe that entrepreneurship is alive and well in established organisations, as well as start-ups. So good to see that our previous year’s winners too are going from strength to strength, a few of which joined us at the event tonight”.

“2017 has been a big year for Market Gravity! We now have over 60 people in our five locations around the world. We helped our fantastic clients to design and launch dozens of new propositions for their customers. And in June this year, in recognition of our amazing team and the great work that we have done together, we because part of Deloitte - the world’s leading professional services business”.

 

The CEA is a showcase of the best in big company innovation and they recognise the incredible commitment and achievement of the teams that deliver it. The people behind the ideas.

The award ceremony took place on 23rd November 2017 at the Design Museum, London with over 300 of Europe’s most creative, disruptive and entrepreneurial business leaders from over 100 brands attending the unique event.

You can find out more details about the CEAs and how to enter at www.corporateentrepreneurawards.com.

 


We do!

We know how much work it takes to create and launch a new proposition. And that’s why each year we take time to celebrate and recognise the best in big business innovation at the Market Gravity Corporate Entrepreneur Awards (CEA).

This Thursday, the 23rd November 2017, over 300 corporate innovators from over 100 of the world’s biggest brands will gather at the Design Museum, London for the 8th annual Market Gravity Corporate Entrepreneur Awards (CEA) party.

Here’s a taste of what’s to come on the night!

The Awards presentation

This year’s nominations came from a range of industry sectors including energy, healthcare, non-profit, financial services, telecoms and media. The CEA winners have been decided through a combination of public voting and our independent judging panel, and will be revealed on stage at 8.15pm! Preview all the nominees here.

Innovators’ Choice Award

All our 2017 nominees have a chance to win the Innovators’ Choice Award! Guests can cast their votes from 7-8pm on the night.

MG Hammertime

Guests can come and chat to the Market Gravity team in the MG Hammertime area about innovation, and how to inject an entrepreneurial spirit into big businesses innovation projects. There’s also a chance for guests to have their photo taken on the largest hammer ever to have graced the Design Museum!

Deloitte Digital TechZone – Building the Future of Experience

There’s a new TechZone to be explored this year where the possibilities of the latest tech and its impact on business will come alive! Guests will discover the future of an immersive and enhanced experience through Deloitte Digital’s emerging technology and trend showcases.

The ‘Connected Industry’ space showcases the possibilities of Industry 4.0 manufacturing sensors including automation, RFiD, robotics, artificial intelligence, sensors, data analytics, sharing economy and blockchain, that are now impacting organisations both across their end to end supply chains and within their factories.

The Connected Supply Chain is an industry agnostic demonstrator that every business can relate to. Guests will see the stages of the supply chain represented by physical assets that come to life throughout the journey. Interact with key challenges and statistics impacting each stage of the supply chain, and join the conversation around industry leading case studies.

The ‘Smart Spaces’ demonstration showcases the power of the Internet of Things (IoT) and an increasingly connected world by utilising live data of the surrounding environment. Track people traffic, movement of products and use data to enhance decision making and experience journeys with emerging technologies.

Through the ‘Augmented Human’ guests will discover how new technologies are blurring the boundaries of our physical and digital worlds… guests will be challenged to beat the clock and save the day with smart tech prizes up for grabs!

 

And of course there will be plenty of chance to chat, make new connections, eat and drink in our fantastic venue - the Design Museum!

 

Stay in touch and join in the conversation:

@MG_CEAs
#CEA2017
cea@marketgravity.com

 

Checkout the highlights video from the CEA 2016 below!


Meet the CEA 2017 Judges

The Market Gravity Corporate Entrepreneur Awards 2017 (CEA) is nearly here! On the 23rd November c. 300 guests from some of the world's largest global brands such as Vodafone, Jaguar Land Rover, Talk Talk, Bupa, Carlsberg, Cisco and HSBC will join us for an evening that recognises the people and teams behind some of the world’s best innovation. From breakthrough new products and services, to standout new ventures and businesses, CEA is an event like no other.

This year, the CEA winners are selected by a combination of public votes and an independent judging panel, formed of academics, practitioners and pioneers who we're excited to introduce below!

Amelia Kallman
Futurist, Consultant, Speaker

As an innovation and technology communicator, Amelia regularly writes and speaks on the future of business and brand experiences. Curator of international tech labs and exhibitions, she works with start-ups and corporate clients to make connections and future-proof strategies. She has lectured at Cambridge University, written an award-winning book, and directed the first burlesque show in Virtual Reality. Her writing is often featured in IBC365, WIRED UK, The Huffington Post, Forbes, and Fresh Business Thinking.

www.ameliakallman.com @AmeliaKallman

Iain Gibbons
Futures Director, Thomas Cook

Iain has extensive innovation and creative change experience. He began his career in advertising, becoming Managing Director of McCann-Erickson in 1999 where he developed the Bentley Knowledge Bank program. He then founded Mobious, a multi award winning digital marketing agency where he worked with brands such as Carling, Sky, Ladbrokes, Sage and Virgin. After selling Mobious in 2013 Iain joined the senior leadership team of Virgin Money as Customer Proposition Director where he led the development of the award winning Mortgage Lab. He is currently Futures Director for Thomas Cook Money, leading on innovation across finance and insurance for the business.

Dr. Muhammad Azam Roomi
Professor of Entrepreneurship and Business Growth; Vice Dean of Faculty, Research and Executive Education at the Prince Muhammad bin Salman College of Business and Entrepreneurship (MBSC).

Dr. Roomi is a passionate “entrepreneurial mindset activator” and has successfully conceptualised, designed, and conducted training and development programs for entrepreneurship development and business growth for over 50 global clients. He has consulted for national governments including the UK, Qatar, Oman, Bangladesh, Malaysia, Pakistan, Vietnam, and Honduras: for multilateral development agencies, and a range of private commercial organisations. His innovative teaching and capacity building pedagogies have earned him global recognition. Being the recipient of several international teaching and research awards, he is a recognised thought leader and prize-winning author in his field of practice.

Alex Marsh
Managing Director, Close Brothers Retail Finance

Alex Marsh is an inquisitive and passionate intrapreneur and business leader, with a proven track record across multiple disciplines of developing and executing strategies that deliver rapid yet sustainable transformation and growth. He is currently the Managing Director of Close Brothers Retail Finance, a fast growing and multi-award winning consumer finance business that helps specialist retailers unlock growth. Outside of work, Alex is passionate about encouraging education and development for young people, acting as a Chair of Governors for a large comprehensive secondary school in his home town of Brighton, mentoring both individuals and teams, and volunteers for a number of charities that support education. He also enjoys long-distance running and recently led a team to complete a 100km ultra-marathon for charity.

Joe Norburn
Head of Digital, Innovation, Business & Client Experience, Development, Coutts.

Joe joined Coutts in October 2011. He is the Head of Digital, Innovation, Business Development and Client Experience and a member of the Executive Committee. Joe has worked in banking and security for the online environment for more than 20 years, and has previously held a number of digital roles within RBS. Prior to Coutts, Joe spent five years as Managing Director for EMEA & Asia Pacific and as Global Head of Customer Relationships at IdenTrust. Joe holds an MBA and is married with two daughters.

 

Danielle Winandy
Head of RISK Innovation Office chez BNP Paribas

Danielle is a serial intrapreneur, with an experience of 10 years on Financial Services and eight years on innovation. She put in place Gate4 (an internal crowdfunding/sourcing platform for intrapreneurs), Lumen (a collective with other external companies to create a real status for the intrapreneurs (they are creating new laws about this topic in the French Market), and the intellectual property around intrapreneurs. She created Innovation Factory @ Securities Services. Last but not least, Danielle is certified on Disruption Strategy by Harvard Business School.

 

If you're a big business innovator and corporate entrepreneur, and would like to join us at the CEA party on the 23rd November at the Design Museum, please email fiona.elkins@marketgravity.com to request your ticket and for more information.

Visit corporateentrepreneurawards.com for further info about the CEA.


The CEA 2017: Nominations for Best New Proposition

This year’s call for nominations across several industry sectors is seeing some fantastic entries. As the voting deadline falls closer (27th October!), here’s a sneak peak at a few of them! Meet the big businesses who are launching new innovations and creating an impact in their industry.

The AA: Car Genie

Car Genie, one of the first consumer-led offerings in the telematics space, is a connected car device that plugs into a car’s on-board diagnostics port with a range of benefits for the driver and society at large. This smart little device:

  • Prevents 1 in 3 breakdowns from happening
  • Knows your car’s location so you can find it or see if it’s been moved
  • Detects a crash and triggering a call from us to help
  • Offers fuel efficiency tips, interactive maps and recording your trips

The customer simply checks compatibility for their vehicle online, buys the product, downloads the app, plugs in the device and they're all set.

Watch the video here.

Sky: Sky Mobile

Sky Mobile has been designed to reflect the way consumers use their phones today, offering flexibility, great value and ensuring that customers don’t waste paying for data they don’t use or need.

Sky launched SIM only plans in January 2017, which included the Mix, Roll and Sync propositions.

Customers can mix up their data, calls and texts to create a monthly plan that’s right for them. They can change their plan whenever they like so they only pay for what they need. In addition, Sky TV customers, can enjoy free unlimited UK calls and texts.

Roll enables customers to roll over any unused data for up to three years. There’s no limit to the amount customers can store and they can dip into their online Sky Piggy Bank whenever they like.

Swap gives customers the opportunity to get the latest phone every year with Swap12 or to get our lowest monthly price on bestselling phones with Swap24.

Post Office: Over 50’s Motor Insurance

The Post Office Insurance team wanted to deliver a proposition that the over 50’s segment truly valued. The result? A proposition that offers a range of benefits for this particular customer segment. Customers are guaranteed a saving of at least £50 compared to their existing provider’s best offer with customers often saving much more. The well-researched range of extended protection features such as a no claims discount and excess protection following a non-fault accident with an uninsured driver or following a vandalism claim; £150 child car seat cover for parents and grandparents; and £250 to cover hotel expense or alternative accommodation.

O2: O2 Drive

By using the mobile signal from a customer’s O2 mobile phone, O2 Drive builds a pattern of the customer’s journeys and prices each policy based on the individual’s driving behaviour. Customers can use the driving app to track their performance, provide hints and tips on improvements and even run competitions rewarding customers for safer driving.If a driver understands how they’re driving - they have more control over safety and reduce the likelihood of having a claim and keep their insurance costs as low as possible.

Customers also have access to Car Assistant - a service that makes car maintenance easier. Customers can arrange repairs and services through the assistant, who will secure a competitive price at a local garage and book the work for them.

PS Energy UK (subsidiary of nPower): Powershop

Powershop is not only new, it’s unique. It treats electricity like other consumer goods, allowing customers to purchase as much as they want, when they want. So, for the first time people can now buy energy in the same way that they fill up their car with as much fuel as they need, or stop off for milk when they’re running low. Most energy providers charge a fixed amount every month, which is often based on an estimated meter reading. If this doesn’t cover all the energy used the customer will receive an unexpected bill to make up the shortfall.

Powershop is different, because it gives customers the power to actively manage their account online, or via a free mobile app. So, there are no nasty surprises. And, it gives them the opportunity to make savings against its standard rate by buying discounted bundles of energy called Powerpacks. The more of their usage they cover with Powerpacks – the more they can save. In short, with Powershop, it’s the customer and not the energy provider that’s in control.

GreenFlag: Alert Me!

GreenFlag Alert me was the first successful rescue telematics product to hit the market. GreenFlag AlertMe uses state of the art telematics technology to integrate with a vehicle’s Engine Management and Power Management Systems and translate automotive engineering into easy to understand customer directives through the GreenFlag App.

AlertMe has two primary functions: 1) It monitors the health of the vehicle’s battery and can predict failure before the battery lets the motorist down so they can take preventative action and avoid a breakdown. 2) It connects to the engine management system and translates the meaning of the Engine Management Lamp illumination into one of 16 directives, some of which are safe for the vehicle to be driven to a repairer therefore saving the customer time waiting at the roadside.

HSBC: Beta

HSBC Beta offers a range of innovative new features that give customers more control over their money. HSBC Beta, announced to the press in September 2017, is a trial environment that allows the business to test and iterate a new mobile banking proposition. It is part of HSBC UK’s response to the increasingly competitive, digitally-driven, “open banking” world and reflects an understanding of our customers’ ever-changing relationship with money and their financial needs.

The initial release allows customers to aggregate all their accounts on one screen no matter who they bank with. Customers can add accounts from up to 21 different banks including Santander, Lloyds and Barclays and allows users to see not only their current account but credit cards, loans, mortgages and savings too.

Over the next few months, new features will be added to Beta, including a spend analysis and a digital coach so users can learn how to spend and save better.

British Gas: Local Heroes

Local Heroes offers customers jobs completed in the home, booked within 30 seconds online and backed by a 12 month British Gas guarantee. The service provides customers with price estimates before jobs, has no call out charge, offers online payment and provides the best of both worlds – local service with national backing. The service also provides a new generation of tradespeople that want jobs, on their terms, with flexibility and without having to pay for leads.

The On Demand home services market before this proposition lacked a provider that offered customers an end-to-end digital experience with robust customer support and quality. The market was really limited to directory websites and lead generation sites who had no real ‘skin in the game’ to ensure that the service quality was high. Local Heroes offers that end-to-end journey that others haven’t dared to do. For tradespeople, there were many models which insisted on high membership fees and charges for leads that might not convert, Local Heroes offers a new way of engaging with the market and paying only for the jobs you complete.

The Market Gravity Corporate Entrepreneur Awards

Now in its 8th year, the Market Gravity Corporate Entrepreneur Awards highlight and celebrate the technologies, innovations and teams that are driving businesses forward, and aim to inspire and encourage a community of corporate entrepreneurs to share best practice.

Visit www.corporateentrepreneurawards.com for more information.

 


Second episode of The Market Gravity Apprentice vlog

WARNING! This video created by Market Gravity UX Design Apprentice Kiran Seahra comes loaded with enthusiasm and a passion for UX design.

Kiran has published her second vlog, sharing her experience of working with the insight, proposition design and tech and prototyping teams. She shares how she's progressing towards her goals and her advice to others that are just starting out in the Design industry. Take a look at the second episode!

 

Find Kiran on LinkedIn

Or get in touch on email at kiran.seahra@marketgravity.com


The 'Secret Sauce' entrepreneur series: Admoor

When Market Gravity recruit new team members, we look for an entrepreneurial spirit. The ability to inject entrepreneurialism into projects is at the heart of what we do to help big businesses create new, successful propositions. It’s this ‘secret sauce’ that makes us different to other innovation and proposition design consultancies.

 

Many of team at Market Gravity are entrepreneurs. They’ve started their own businesses outside of Market Gravity – something we advocate and actively look for. Our entrepreneurs know the work it takes to get something off the ground. They are passionate about ideas in the same way our clients are passionate about theirs. And they’re able to draw on their experiences when working together to create new products and services.

And because we love to share, celebrate and support our teams’ entrepreneurial passions, we’ve created a series of blogs about them. This month we chatted to Sonia Byun one of our Consultants in New York about a start-up she helped create and launch – Admoor.

 

Hi Sonia. What did your startup do?

Admoor offers an online tool which small businesses can design and purchase the outdoor ad units.

Times square, New York. Photo sourced from unsplash.com

Where did the idea come from?

I used to work in an advertising agency and saw that media buying for outdoor units is very difficult for small business. The reason is that the process of media buying is not transparent and requires a lot of industry knowledge to execute as a small business. However, people in general remember messages on outdoor ads 20% better than those on online ads. My team thought that we should create a tool that helps small business can utilize outdoor ad units.

 

What did you find most rewarding about the experience?

We got funding! Our team did many pitches in front of a variety of audience. We have pitched the idea during a seed fund event with more than 200 people, and have pitched in front of private investors as well. What is very rewarding is when the audience asks relevant questions, compliments on the idea, and sees the potential of the business. Receiving a fund is great because it shows confidence in our business and the team!

 

What was most challenging?

Most outdoor ad units/real estates are owned by a few media companies such as JC Decaux or CBS channels, and without an established relationship it is very difficult to navigate this oligopoly industry. Many companies also did not want to share their pricing information, as they are all scared of going into the open market. However, without them we cannot deliver the entire value chain experience to our customers.

We pivoted our plan and reached out to small outdoor media owners who focus on digital outdoor billboards. Their feedback was much more positive and they would like to work with us to display their units on our site.

 

Funniest anecdote?

Our team did a pitch of this idea throughout the entire school year at various events, and some of our MBA colleagues/friends became regulars to come to these events to support us. They start to even remember when we do certain animations within the pitch slide. They start to call themselves as “Admoor Groupies.”

How has the experience helped you at Market Gravity?

Everything we did to roll out a prototype of Admoor is relevant to MG. From creating a business plan including GTM, growth strategy, to putting together a team to develop a platform, many of these activities are relevant to what MG offers. This experience definitely helps me see the potential of a project and consider a growth plan for any product/project we roll out.

If you’d like to talk over any ideas that you have for launching a new proposition, or how to overcome innovation challenges you’re facing- get in touch.

Sonia.byun@marketgravity.com

Find Sonia on LinkedIn


The tools and techniques that created over $1 Billion in new revenues are now open to all intrapreneurs.

This time last year Robin Baird, Philip Mace, and Nick Sherrard reached a startling conclusion. The way the consulting market operates is broken. Consultancies are typically focused on enriching consultancies instead of empowering clients. And that's why most consultants keep their methodology under lock and key, to make sure their clients, the intrapreneurs of this world, can't do it without them.

So they took the radical step to build DIG, which stands for Disruptive Innovation Guru, an intelligent assistant for intrapreneurs that shares our methodology, tools and techniques. Currently in its BETA phase, DIG empowers intrapreneurs to launch disruptive new propositions, in any industry, anywhere in the world. DIG is completely free and lives on Facebook Messenger.

Rewriting the consultant <> intrapreneur relationship.

Traditionally, consultancies focus on delivering great work through a bespoke, cutting-edge methodology.

This methodology is always a closely guarded secret. After all, without it, why would you hire them? It’s kept under lock and key, hidden away in case the client learns something. You may sneak a glimpse of it when the consultants are there with you but, once they’ve left, you’re on your own… until you buy them back in.

You’d be forgiven for thinking it was deliberate.

At Market Gravity, our method and ways of working are key to our success as a business. But even more so, it is our belief that any big business can launch amazing new propositions, they just need the right support.

That’s why we’ve taken our experience of launching over 50 propositions globally, generating over $1 Billion in new revenues for our clients, and distilled it down into DIG.

DIG, the Disruptive Innovation Guru

DIG is for intrapreneurs everywhere. If you’re looking to learn how to generate ideas, how to test ideas, how to get buy-in from senior leadership, how to prove investment cases, and how to go from a single post-it to a fully launched proposition, DIG can show you.

 

DIG does not cost you a penny, DIG does not tie you into any commitments, and DIG does not keep the juicy stuff hidden away.

DIG lives on Facebook Messenger so you can use it in the office, in a workshop, on the train, at home, in the bath, wherever a niggling question comes to mind. You just need a mobile phone and Messenger.

Learn how to run MG workshops, how to adopt a mission approach to projects, and tackle challenges together.

You can ask DIG any (innovation) question you want. If DIG can help, DIG will share a how-to guide with you. If DIG can’t help, DIG can put you in touch with proposition designers at Market Gravity who can support you further.

If you’re an intrapreneur, trying to design and launch new products and services, and you’d like to use the same tools that over 100 Fortune-500 companies have used, then follow this link or search for “DIGbyMarketGravity” on Facebook messenger.

We don’t believe in secrets. We believe in building breakthrough propositions.

--

DIG was created by Market Gravity's Edinburgh studio as part of their work building a new breed of creative consultancy.

Get in touch with me at philip.mace@marketgravity.com to talk more about DIG and where your company wants to go next.


Studio B, innovation lab, banking innovation lab,

NEWS: Driving digital disruption with Studio B

Thanks to the power of a continuing partnership, it's all systems go this month as we help Clydesdale and Yorkshire Banks to launch Studio B - the UK's first design-led banking innovation lab on Kensington High Street.

Working with the Banks’ innovation team, our talented team has helped design, implement and launch the UK’s first experiential banking innovation lab – Studio B.

Studio B invites and encourages members of the public as well as squads of next generation innovators and talented young designers to come in and test, trial and provide feedback on new technology, develop new products and ideas and share insights on their banking behaviours.

 

Studio B, banking, innovation lab
The Studio B banking innovation lab on Kensington High Street, London

 

Located on Kensington High Street, London, squads will take part in timeboxed sprints and apply their perspective to set challenges in order to create solutions to customer problems. They will work with and design technology to meet the needs of the next generation of banking customers. Applicants can apply to join the studio through social media, design blogs, and creative networks and will be judged on their creative thinking and ability to work in teams via a short video interview.

There will be interactive experiences as well as banking facilities and self-service branch technology to give visitors an immersive experience while allowing them to carry out practical banking activities using new technology.

 

Studio B, banking, innovation lab
Studio B offers visitors an immersive experience.

 

Studio B, banking, innovation lab
The Studio B innovation lab space is both inspiring and functional, it is as much a factory, as it is a showroom – designed to deliver, not just to imagine.

 

Nick Sherrard, managing director Market Gravity Edinburgh, led the project. He says: "Studio B will be a unique experience featuring retail, experiential and interactive activities with a programme of creative and informative events to engage with audiences. It’s exciting to see the concept come to life and it’s great to work with such a forward–thinking team bringing disruption and innovation to the banking sector. We’ll be exploring voice recognition, Artificial Intelligence, Virtual Reality, Internet of Things, blockchain and other innovations set to disrupt the sector even further. Exciting times ahead!"

Helen Page, Group Innovation and Marketing Director, Clydesdale and Yorkshire Banks, says: "We want to create the next generation of banking services delivered by the next generation of users. Studio B is our way of reaching out to identify the challenges within banking and to draw out creative and innovative ideas for solutions.

"With the development and launch of our super smart banking service "B" in 2016, and now Studio B, Market Gravity continues to be a brilliant partner. Their experience in banking innovation and disruptive new propositions perfectly complements the ambition and creativity within Clydesdale and Yorkshire Banks. For us, pairing our tech partners with invited guests and members of the public will give us real insights into customer problems and together we will devise solutions that fit into modern, and future, lifestyles and we’re excited to see new ideas brought to market very soon."

If you'd like to read a fuller story and understand how we created Studio B - click here.

For more information about B and Studio B - click here or head to Studio B on Kensington High Street, London.

 

 


Joining forces with London Tech Week Academy to launch mini-MBA

We are delighted to be working in partnership with London Tech Week as it launches its first Academy. The London Tech Week Academy offers a series of unique learning experiences bringing the best and brightest talent to London.

Running from 12th to 16th June, with a focus on innovation in the digital age, London Tech Week Academy will be held at the Academy by Google. Up to 60 individuals from different backgrounds including product, digital, marketing and finance will join a corporate innovation journey going from Post-it® to prototype. The journey will culminate in a pitch to an expert panel.

This ground-breaking new programme, aimed at attracting the brightest and best talent in the UK and globally, will help executives unlock and commercialise digital innovation. Market Gravity co-founder and CEO Peter Sayburn co-created the programme with London Tech Week Academy. And Peter will also lead and facilitate the innovation curriculum, which will allow participants to take corporate innovation frameworks and capabilities back to their organisations.

The learning experience is for individuals with the drive and ambition to move their careers to the next level and help change and drive how their organisation innovates. Employers can sign up executives and high potentials to take part in the experiential learning programme. The programme goes through the innovation process focusing on four types of activities: learning, experiencing, engaging and delivering. Participants can also access exclusive TechXLR8 events, which showcase the latest technology. And they also have the opportunity to meet leading tech experts and innovation strategists.

Peter said: “It’s a fantastic honour for us to be delivering the Innovation mini-MBA together with the team at London Tech Week Academy. We look forward to welcoming innovators working within large and medium business from all sectors. It’s a unique opportunity for executives with between five to 15 years’ experience, as well as their employers, to access insights into delivering innovation within the workplace.

“Innovation is bringing new and exciting opportunities to businesses and now is the time to embrace the technology available and implement new ways of working. London Tech Week’s Academy is the ideal platform for executives looking to learn more about innovation processes first hand.”

Fionnuala Duggan, Director of the London Tech Week Academy added: “This is the first time we’re including an Academy element as part of London Tech Week. Market Gravity was the ideal partner for this immersive and engaging programme, thanks to the team’s deep expertise and experience of innovation within big businesses. We're looking forward to seeing participants engage with tech leaders and innovators at the different events happening throughout the week."

London Tech Week Academy will run three core programmes during London Tech Week:

  • A bespoke one or two-day C-Suite Digital Disruption and Innovation Immersion for senior management groups within a specific organisation, aimed at experiencing and understanding rising technology in action
  • A five-day Innovation Mini-MBA aimed at helping participants learn and practice how to unlock and commercialise digital innovation
  • A one-day digital marketing fast-track running each day from 12th to 16th June for individuals wanting to learn about all the digital marketing tools available today and trends to look out for this year.

Applications for the mini-MBA are open now. To find out more about London Tech Week and to register for the Innovation Mini-MBA, visit https://tmt.knect365.com/londontechweek-innovation-mba .

London Tech Week 2017 will be organised by founding partners, KNect365, London & Partners and Tech London Advocates, with support from strategic partners Tech City UK, ExCeL London, DIT and techUK. More information on can be found https://londontechweek.com/